Philippines Communitere: Rebuilding the Ability to Rebuild

Written by: Jessica Grace

In 2014, I traveled to Tacloban City in the Philippines and lived there for approximately four months, helping Philippines Communitere develop a permanent community resource center after Super Typhoon Haiyan. Known locally as Yolanda, the storm had struck in November 2013 and devastated communities across the central Philippines. Tacloban was one of the cities hit hardest.

In a disaster, people can lose far more than buildings and belongings. They can lose the tools, workspace, equipment, and everyday systems that once allowed them to solve problems for themselves. Someone may still know how to repair a house or build a piece of furniture, but that knowledge is difficult to use without a saw, a drill, a safe place to work, or enough money to replace what was lost.

That gap was at the heart of the Communitere model.

The organization grew from a grassroots tradition of disaster response that emphasized participation, civic responsibility, creativity, and community resilience. Related work after Hurricane Katrina and the 2010 earthquake in Haiti had helped shape an alternative to short-term, top-down aid. Instead of arriving with a predetermined project and leaving when it was finished, Communitere established permanent community hubs that could support the much longer work of recovery and development.

These centers brought shared resources together in one place: power, water, internet, tools, workspace, training facilities, and room to meet. Residents, entrepreneurs, community organizations, and international groups could use that infrastructure to develop projects, learn skills, and work alongside one another. The goal was not to decide everything a community needed. It was to make more resources available so local people could help shape what came next.

I went to Tacloban during the early development of the Philippines center. My work focused on helping build the community hub, its classes, and a maker space with a tool-lending library. The idea was direct and practical. People who had lost their homes or livelihoods could borrow tools, use instructions to build basic furniture, attend classes, develop new skills, and gain free access to equipment they could no longer afford individually.

Contemporary descriptions of the Tacloban center included a Logistics Resource Center with a Tool Lending Library and Innovation and Learning workspaces, along with a Communications Resource Center. The broader plans included workshop and training areas, a makerspace, an innovation lab, coworking space, sustainability projects, and facilities that could help support livelihoods.

What made the tool library powerful was not the equipment alone. It was the agency the equipment could return. A finished object can answer an immediate need. Access to a tool, instruction, and a place to work can allow someone to answer that need for themselves.

The hub developed into more than a depot for reconstruction supplies. It became a place for training, innovation, collaboration, and longer-term community opportunity. Philippines Communitere later partnered with UNICEF and the City of Tacloban on a youth resource center built with substantial participation from local young people. That later work extended beyond my four months there, but it reflected the same belief in locally shaped, durable infrastructure.

My role in Tacloban was grounded in the early work of making that infrastructure usable: helping create the hub, organize learning opportunities, and develop a system through which tools could be shared. The experience gave concrete form to an idea that runs through my civic work. Helping does not always mean arriving with the answer. Sometimes it means helping restore the conditions in which people can act, build, and choose for themselves.

Share this article:
Subscribe to J Grace Articles:

Clarity beats guesswork. Subscribe to get my articles on marketing leadership, decision-making, and building systems that hold as you grow.

Thanks for subscribing to J Grace Articles

I'll send you new articles as I write them. Sometimes I write about tactics. Sometimes I write about theory. The through line is always the same: better decisions, fewer guesses, and systems that don’t collapse when things speed up.

You can always browse my article archive to keep reading now.
Oops! Something went wrong. Try it again!

Jessica Grace is a seasoned marketing strategist and fractional CMO specializing in early-stage startups and visionary entrepreneurs. With a sharp eye for brand storytelling and data-driven growth, she transforms ideas into impactful, values-driven brands.

Civic Innovation

Civic innovation begins with a simple question: how can more people understand, influence, and participate in the systems shaping their lives? Here, I share stories from my work across public data, community space, disaster recovery, science education, the arts, and democratic participation. Explore how access, trust, storytelling, and thoughtful infrastructure can turn audiences into participants and ideas into lasting community impact.
3 min

Open Debate Coalition: Who Gets to Ask the Questions?

For New York City’s 2017 mayoral debate, I helped invite thousands of local businesses to submit the questions they wanted candidates to answer. This is the story of turning a civic platform into a real opportunity for the public to shape the agenda.

3 min

Philippines Communitere: Rebuilding the Ability to Rebuild

After Super Typhoon Haiyan, I spent four months in Tacloban helping build a community hub, classes, and a tool-lending library. This is the story of a recovery model designed not just to deliver aid, but to restore people’s ability to rebuild.

6 min

Freespace SF: What Happens When You Give a Community Room to Create?

I helped turn a vacant San Francisco warehouse into [freespace], a civic experiment shaped by thousands of visitors and hundreds of community-led events. This is what became possible when we opened the doors and invited people to create.

3 min

Open Budget Oakland: Turning Public Data into Public Understanding

As a founding member of Open Budget Oakland, I helped turn nearly 20,000 rows of city budget data into a public tool. This is the story of using technology, narrative, and collaboration to open the door to more informed civic participation.

3 min

MAPS: Bringing Emerging Psychedelic Science into Public Conversation

At MAPS, I brought emerging psychedelic science beyond specialist circles through public programs, festivals, and partnerships. This is the story of helping complex, stigmatized research enter a wider cultural conversation.

3 min

City of Seven Gates: Making Space for a Creative Community

I helped transform a former brine shrimp factory into an artists’ collective with studios, events, and shared resources. This is the story of how we created space, visibility, and opportunity for local creators to build businesses and community.

4 min

Building the Conditions for Participation, Belonging and Community

Across six civic innovation projects, I kept returning to one question: how can we help people participate in the systems shaping their lives? This article traces how I learned to build bridges, lower barriers, and invite people in.

6 min

Bernie 2020: Scaling Participation and Belonging

In Nevada and Idaho, I welcomed campaign volunteers, led canvass trainings, supported people in the field, and organized neighborhood captains. This is the story of turning the desire to help into participation, belonging, and community.

Interested in working together?

Connect with me.

Thanks for sending me a message.
I usually reply within 48 hours.
Oops! Something went wrong while submitting the form.